Website Redesigned for FloorDetective.com
Web design and digital strategy company 3.7 Designs was recently chosen to improve the experience and visual design of FlooringDetective.com, an online diagnostic tool built to assist flooring retailers, inspectors, claims analyst, regional sales reps, interior designers, builders, and consumers understand and more accurately identify complaints associated with flooring products.
The website was built on the WordPress content management platform. 3.7 Designs helped founder, David Zack, create a more engaging layout and utilize what the platform has to offer.
Floor Detective.com was developed by contributions and reviews from top independent Certified Inspection Trainers, Certified Installation Trainers, and manufacturers. These industry experts include Shaw, Mohawk, Beaulieu, Royalty, and J and J Invision. It features hundreds of color photos, descriptions of more than 80 carpet issues, field and lab diagnostic tools, cited reports, and access to a database of certified inspectors in any given zip code.
“We wanted to come up with a more accessible user experience and highlight all the resources the site has to offer.”